It appears that Chevrolet will officially be building two new vehicles under a sub-brand. They'll use the C8 platform but not the Corvette name, and one will be a crossover and the other a four-door coupe. The question is, will this work for Chevy?
It appears that Chevrolet will officially be building two new vehicles under a sub-brand. They’ll use the C8 platform but not the Corvette name, and one will be a crossover and the other a four-door coupe.
The question is, will this work for Chevy?
The question is pretty straightforward — I don’t need a lot more background and preamble here. Will trading off the C8 platform help Chevy build a sub-brand for luxury sports vehicles? Or will GM/Chevy be investing a lot of money only to see it fail?
Time will tell, but for now, I want to hear your thoughts.
[Image: Chevrolet]
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