Article Overview
- The initial ALPINA model crafted by BMW will be rooted in the revamped 7 Series G70.
- This variant will boast a premium configuration with a wide range of standard features alongside unique ALPINA upgrades.
- The ALPINA edition is expected to command a higher price and be rarer than the BMW 7 Series.
It's been four years since ALPINA last released the B7, marking the end of a lineage that began in 1987 with the B11 3.5, which was based on the 7 Series E32. After BMW acquired the ALPINA brand name rights in early 2022, speculations regarding the B7's comeback began. Now, in 2026, it has been officially announced.
Amid the press release for an impressive one-off coupe unveiled today, there's news of a brand-new ALPINA-branded 7 Series set to debut next year. This will be the first model from the newly formed BMW ALPINA brand, intended to bridge the gap between BMW and Rolls-Royce.
As the vehicle is still approximately a year away from its launch, specific details remain sparse. Nonetheless, some educated predictions can be made. The BMW ALPINA 7 Series is anticipated to provide an even broader array of standard features compared to the G70. Like its predecessor B7, this luxurious full-size sedan will likely incorporate various distinctive design aspects both internally and externally.
Extended Wheelbase Unlikely
It remains unclear whether the wheelbase will be lengthened for added legroom. While the Mercedes-Maybach S-Class surpasses its standard Mercedes-Benz counterparts in length, BMW might not adopt the same strategy. The current 7 Series already features a considerable wheelbase of 3215 millimeters (126.5 inches).
The announcement does not specify whether the ALPINA edition will carry a unique codename. Reports indicate that the flagship sedan is internally designated as the G72, representing the third codename for the ongoing 7 Series, following the standard G70 and the armored G73.
The return of the B7 designation is not anticipated. It is rumored that ALPINA's iteration of the facelifted 7 Series will come in multiple configurations. Sources suggest there will be options for six- and eight-cylinder engines and potentially an all-electric model based on the i7. However, no official confirmation has been provided, with the company’s statement limited to:
“Next year, clients will have the opportunity to experience the inaugural model of the BMW ALPINA brand—drawing inspiration from the BMW 7 Series, yet clearly distinct as BMW ALPINA.”
Pricier Than A 2027 BMW 7 Series
Given its premium position in the lineup, expect a significant price hike over the standard 7 Series. The inline-six model is anticipated to be based on the 740, which starts at $101,350 for the rear-wheel-drive version. However, it would be reasonable for the ALPINA model to feature standard xDrive, setting the starting price for the regular BMW version at $104,350.
The current 7 Series lineup does not offer a V8 option, as the 760 will not be returning. Nevertheless, BMW has announced plans for an eight-cylinder M-branded version scheduled to launch in 2027, which will also be available in Europe. The moniker is likely to be M760.
If an ALPINA electric vehicle is indeed under development, the <a href="https://www.bmwblog
Article Overview
- The initial ALPINA model crafted by BMW will be rooted in the revamped 7 Series G70.
- This variant will boast a premium configuration with a wide range of standard features alongside unique ALPINA upgrades.
- The ALPINA edition is expected to command a higher price and be rarer than the BMW 7 Series.
It’s been four years since ALPINA last released the B7, marking the end of a lineage that began in 1987 with the B11 3.5, which was based on the 7 Series E32. After BMW acquired the ALPINA brand name rights in early 2022, speculations regarding the B7’s comeback began. Now, in 2026, it has been officially announced.
Amid the press release for an impressive one-off coupe unveiled today, there’s news of a brand-new ALPINA-branded 7 Series set to debut next year. This will be the first model from the newly formed BMW ALPINA brand, intended to bridge the gap between BMW and Rolls-Royce.
As the vehicle is still approximately a year away from its launch, specific details remain sparse. Nonetheless, some educated predictions can be made. The BMW ALPINA 7 Series is anticipated to provide an even broader array of standard features compared to the G70. Like its predecessor B7, this luxurious full-size sedan will likely incorporate various distinctive design aspects both internally and externally.
Extended Wheelbase Unlikely
It remains unclear whether the wheelbase will be lengthened for added legroom. While the Mercedes-Maybach S-Class surpasses its standard Mercedes-Benz counterparts in length, BMW might not adopt the same strategy. The current 7 Series already features a considerable wheelbase of 3215 millimeters (126.5 inches).
The announcement does not specify whether the ALPINA edition will carry a unique codename. Reports indicate that the flagship sedan is internally designated as the G72, representing the third codename for the ongoing 7 Series, following the standard G70 and the armored G73.
The return of the B7 designation is not anticipated. It is rumored that ALPINA’s iteration of the facelifted 7 Series will come in multiple configurations. Sources suggest there will be options for six- and eight-cylinder engines and potentially an all-electric model based on the i7. However, no official confirmation has been provided, with the company’s statement limited to:
“Next year, clients will have the opportunity to experience the inaugural model of the BMW ALPINA brand—drawing inspiration from the BMW 7 Series, yet clearly distinct as BMW ALPINA.”
Pricier Than A 2027 BMW 7 Series
Given its premium position in the lineup, expect a significant price hike over the standard 7 Series. The inline-six model is anticipated to be based on the 740, which starts at $101,350 for the rear-wheel-drive version. However, it would be reasonable for the ALPINA model to feature standard xDrive, setting the starting price for the regular BMW version at $104,350.
The current 7 Series lineup does not offer a V8 option, as the 760 will not be returning. Nevertheless, BMW has announced plans for an eight-cylinder M-branded version scheduled to launch in 2027, which will also be available in Europe. The moniker is likely to be M760.
If an ALPINA electric vehicle is indeed under development, the
